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Netflix’s limited exposure contrasted sharply with niche streamers like Roku , which disclosed that $487 million of its cash (roughly 26% of its balance sheet) was held at SVB. Roku’s stock fell 45% in two days. Similarly, Warner Bros. Discovery had modest exposure through its ad-tech subsidiaries. Netflix’s conservative treasury management—prioritizing low-risk, diversified counterparties—acted as a strategic moat. While smaller rivals scrambled to meet payroll, Netflix continued buying back stock and issuing debt (e.g., a $1.7 billion bond offering in April 2023) at favorable rates.

SVB was a major lender to independent film and television studios. Through its Media & Entertainment lending group, SVB provided revolving credit facilities to smaller production companies that created content for streamers like Netflix. Netflix.svb

The most significant indirect effect of SVB’s collapse on Netflix was in its nascent Advertising Tier (Basic with Ads) . SVB’s primary clientele were cash-burning startups, including numerous ad-tech platforms and programmatic advertising exchanges. SVB was a major lender to independent film

SVB’s primary function was lending to early-stage startups and providing banking services to venture capital firms. Netflix, as a profitable, cash-flow-positive enterprise (generating ~$6 billion in free cash flow in 2023), did not rely on SVB for operating loans or payroll management. SVB’s primary clientele were cash-burning startups